Article written by George Stefano Pallas. Cinephilia and unhealthy hoarding practiced by the author are his alone and do not necessarily reflect nor should be construed as those of the Author.
On July 15, 2019, an insatiable panic descended on the streets of Facebook, Film Twitter, Instagram, and the customer service inbox of Criterion. For as long as time immemorial, it had been tradition for the New York-based film restoration and home video company to unveil a new line-up of forthcoming releases on the 15th day of the month, usually no later than 4PM PT. This time, however, metropolitan white-collar workers and arts students furiously pounding the refresh button at their desks were gathering that something had gone terribly wrong at Criterion HQ. All lines of communication were down, and the evening passed with not so much as a mysterious tweet from The Big C.
Criterion aficionados had begun to register unease
well before the day of the announcement because of the unique stakes at hand.
The last month’s update had concluded on Ernst Lubitsch’s Cluny Brown as the 997th spine number in the collection,
virtually ensuring a shockwave of anticipation for the next batch of titles.
What would receive the honor of sporting the 1000th spine in the
most esteemed, selective, and coveted American video catalogue, celebrated by
many as “film school in a box”?
A disturbance rippled throughout the cinephile community.
How could this edition possibly top such releases as the 39-film Ingmar Bergman
box set, 100 Years of Olympic Films:
1912-2012, or the iconic Salò, or the
120 Days of Sodom? Some proposed that a comprehensive Akira Kurosawa
collection would be the easiest path for Criterion to take. Others cynically hypothesized
that the company would release yet another version of Citizen Kane, caving in to popular consensus.
After days of the most nail-biting tension observable
outside a De Palma film, Criterion fans can finally lay aside their baseless fears and pre-order spine #1000, Early Marvel
Cinematic Universe: The Infinity Saga. When asked by the Files to explain what caused the delay,
CEO Jonathan B. Turell stated that Criterion places “immense value in
perfectionism” and “wanted to display a level of love and craftsmanship in the release’s presentation proportional to the films themselves.” They also had to decide upon a fair price point that wouldn’t be prohibitive to consumers while still
reflecting the high quality of the Criterion brand.
Given the company’s mission of “publishing
important classic and contemporary films from around the world,” the collected
first, second, and third phases of the Marvel Cinematic Universe (MCU) should appease
Criterion fans as the only logical contender for this incredible milestone. At
the time of writing, the MCU is by a wide margin the highest-grossing cinematic franchise
of all time, and within a week or two it will also include the highest-grossing
film of all time. Criterion is designating the first 22 films in the epic,
comic book-derived series as “early” Marvel in acknowledgment that the
franchise is still young, 11 years being a blip in the lifetime of a prolific
auteur.
In addition to its obvious cultural and financial
impact, the MCU has broken new ground in the process of filmmaking itself, a
feat that’s reflected in the packaging. The
Infinity Saga box set substantially deviates from the vast majority of
numbered Criterion releases by not attributing the movies to a specific
director; for example, “Ant-Man and the Wasp
– a film by Peyton Reed” instead reads “Ant-Man
and the Wasp – a film in the Marvel Cinematic Universe.” Such a peculiar design
choice would seem to underscore the novel and experimental technique of making
all MCU movies look and feel mostly the same regardless of who’s directing
them, or it may allude to the fact that many MCU directors don’t
actually direct their own action scenes.
The MCU has garnered critical acclaim across the board
and numerous Academy Award nominations, including for Best Picture. Although
entertaining enough to be mistaken for harmless “escapism,” the films invoke
the guise of fantasy to deliver subtle yet profound commentary on paganism, bureaucratic
overreach, democratic tampering, late capitalism, white nationalism, the military
industrial complex, 9/11 Truth, unilateralism, xenophobia, queer identity, and
intersectional feminism.
One official Oscar campaign poster for Black Panther blends approximately 20 separate
Washington Post opinion articles on the
film to say, “As a celebration of Pan-Africanism and a critique of Africa’s
colonial history, Black Panther pays
homage to forebears as diverse as Marcus Garvey, Booker T. Washington, and
W.E.B. Dubois drawing on elements from African history and tribal culture, as
well as contemporary and forward-looking flourishes, it is bracingly, joyfully
groundbreaking” [sic]. Hundreds if not thousands of other people who get paid
to write about movies unanimously lauded the MCU stand-out and forthcoming Criterion title as “revolutionary,”
“historical,” and “like nothing you’ve ever seen before.”
Criterion’s Blu-ray/DVD collector’s edition of The Infinity Saga boasts several brand-new
transfers from the original Arriraw codecs, guaranteeing that the movies will
look more slick and realistic than previous, bare-bones releases. Adding yet
more value to the package, a couple of the older films have never-before-seen alternate
cuts that make for radically different viewing experiences and help streamline
binge-watching. Our e-mail exchanges with a Criterion insider revealed that these
cuts will excise elements no longer cohesive to the MCU as a whole, for example
editing out the sex scene in Iron Man,
the scantily clad women in Iron Man 2,
and Tony Stark’s alcoholism in both. The cuts will also mitigate common, more
technical criticisms aimed at the MCU, such as the Dutch angles in Thor and the number of Edward Norton
scenes in The Incredible Hulk. The
theatrical versions are included in keeping with Criterion’s record of
preserving all options, but the new versions pose a compelling reason for
cinephiles to revisit and reevaluate all the films they probably haven’t seen
since the theater.
Even the titles that don’t benefit from a
restoration or reinterpretation will come loaded with supplements, such as a
commentary track by producer Kevin Feige on every installment. The really
inquisitive film student will have a surplus of retrospective interviews and
documentaries to dig through that explicate the aesthetic, historical, and
political significance of The Infinity
Saga. Due to the sheer volume of the product, Criterion will be announcing
more specifics on special features closer to the release date, but at the
moment their website promises a 30-minute video essay analyzing the troublingly
relevant geopolitics of Captain America:
Civil War. Also exclusive to the box set is a reflection from Olivia Wilde
on Captain Marvel’s importance to diversity and representation as the first female
main protagonist in an English-language action movie with a budget of more than
$150 million that was directed in part by a woman and distributed by Disney.
Turell claims that Criterion’s extended social
media silence allowed the company to negotiate the $1000 MSRP sought by Disney,
who are sharing the profits, down to a relatively affordable $600. The Early Marvel Cinematic Universe box set
ships on October 29, just in time for Black Friday and Christmas.
“We love you 1000,” the Criterion Twitter signed
off on Thursday.
One of the best satirical articles I've ever read. Thank you, immensely, for writing this.
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